New TheraBand Kinesiology Tape has two critical advantages over other kinesiology tapes. Because the application of kinesiology tape requires a measured amount of stretch, the exclusive TheraBand XactStretch visual elongations indicators are a breakthrough in ease of use and proper application. Every professional application indicates the prescribed amount of stretch but only TheraBand Kinesiology Tape provides an indicator of the stretch being applied. The 25% and 50% stretch indicators in TheraBand Kinesiology Tape allow you to easily apply the proper amount of tension to your tape application for the desired effect, whether that’s to reduce pain or support your muscles and joints. This allows experts and beginners to apply with confidence the first time, eliminating waste and hassle from improper application.